Red Peak’s Industry Trends of the Week

By Natasha Chance, Creative Strategic Director of Red Peak

Happy Friday,

Here’s the latest and greatest of what’s going on out there in brandland.

TECHNOLOGY
Interact with virtual 3D objects. Check out the demo of Microsoft Research’s Holodesk: http://bit.ly/niLon0

Thin as glass panels coming to a TV near you in 10 years. Samsung’s LED technology turns windows into TVs. http://bit.ly/mX8fJ2

Less material, better design; T-shaped transmission towers win the Pylon Design Competition. http://bit.ly/pnTyIg

MUSEUM
An online museum dedicated to obsolete appliances, tools and gadgets, all experienced with humor and style through YouTube: http://bit.ly/qUFmnq

How do you create a brand experience without a tangible product? For fragrance manufacturer Firmenich, it is the world’s first pop-up scent museum. The Sensorium, in partnership with Sephora, explores emotions and instincts behind scent. http://bit.ly/nKFpEx

CULTURE
The Economist Film Project showcases the work of independent documentary filmmakers from around the world: http://bit.ly/pOduon

Red Bull are promoting their Music Academy World Tour 2011 using a combination of 2D, 3D, stop-motion, photography, illustration, and CG: http://bit.ly/nzM7tZ

Intel’s anthropologist Genevieve Bell explains the secret life of data at the Web 2.0 Summit. http://bit.ly/qVK4lH

INFOGRAPHIC OF THE WEEK
The London Tube map is one of the most iconic pieces of information graphic, however it’s minimal aesthetic means you don’t actually know where you physically are in the city. Attached is a PDF of a geographically-accurate representation of the underground system while still retaining some of the clarity of Beck’s original diagram. What a joy! See more interactive options here: http://bit.ly/qEHWE7

The All Blacks made it to the 2011 Rugby World Cup final, please send those courageous Kiwis all your good vibes to crush the French in the match tomorrow.

Natasha Chance
Creative Strategic Director

RED PEAK
560 Broadway, Suite 506
New York, NY 10012
D 212 792 8935
M 347 282 8000

London_tubemap.pdf

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Author: Dean Crutchfield

In an award-winning career spanning two decades, Dean Crutchfield has created, built and re-invigorated some of the world's most iconic brands.

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