Another gathering of refreshing pleasures from Natasha Chance at Red Peak Brand nchance
Hello out there,
We’ve got a lot for you this week because we have our finger on the pulse!
BRAND EXTENSION
- Bubbly! Welcome to the yellow lifestyle, Veuve Clicquot has re-opened their hotel. It beautifully fuses tradition with modernity by aligning every aesthetic decision back to the brand and its heritage: http://bit.ly/vMTk4y
- Pepsi have kick started another great idea to refresh the world with sound. This one involves technology that enables you to ‘see’ with sound whilst playing football: http://bit.ly/t3mIOx
ONES TO WATCH
- BankSimple.com is focused exclusively on the user experience of banking, they even designed the app before the desktop browser version. http://bit.ly/vxEqHb
- Exposure for new artists + helping kids in need. TOMS shoes has some new competition in BucketFeet: http://bit.ly/uTsqjA
TECHNOLOGY
- Pantech unveils the first smartphone with a motion detection function that allows users to control it using hand gestures: http://bit.ly/txG0ED
- Now here’s a good use for QR codes. Postage stamps in Croatia are usee to track and confirm delivery of mail http://bit.ly/t6VRbB
- Touch sensor technology could soon be added to everyday items from clothes to wires to tables by harnessing Time Domain Reflectometry, say what? http://bit.ly/uJ1NXn
- P&G takes a page from Tesco’s playbook and lets consumers shop with their phone in the subway in Prague: http://bit.ly/tlROYI
- Save the world from the zombie apocalypse and get a workout at the same time with this new augmented reality game http://bit.ly/uFr3bY
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