The trusted troop of Red Peak visionaries are on their weekly march up Change Ally again. Great stuff

Morning all,

We can start counting off on our fingers the days left at work this year. It’s exciting and slightly terrifying as there’s always so much to do. Just remember to take a little time to stay up-to-date with what’s happening out there in our ever evolving industries.


  • It’s red and on top of a peak, we love it. The New Refuge Gervasutti by LEAPfactory (a feat in cantilevering architecture), is a free mountain retreat open to the public… if you can get there:


  • Welcome to Androidland! The world’s first dedicated Android store brings together interactive technology, games and on-site expertise.
  • Ever wondered what it’d be like to be trapped inside a Google streetview map? Mercedes Benz has launched an integrated advertising campaign which will take you there, all done with a touch of ‘The Matrix’ and ‘Inception’:


  • A beautiful homage to Sir David Attenborough’s final appearance on the BBC by ad agency RKCR/Y&R, it’ll bring a tear to your eye:
  • It’s that QR code time of year again. QRistmas wrapping paper is not only festive artwork but it also links you to hundreds of gift ideas and a Twitter QRistmas Quiz when scanned:

2011 / 2012 ROUND UP

  • Pop Culture: The Most Surprising Twitter Trends of 2011:
  • For all food lovers out there make each of the 50 best restaurants of 2011 part of your New Year resolution list:
  • What a year it’s been kids! Take a look at this compilation of the 45 Most Powerful Images of 2011 (and here’s to less natural disasters in 2012 please):
  • With 2012 on the horizon let’s take a look at the top five marketing trends for next year:
  • It’s official. The colour of 2012, as deemed by colour authority Pantone, is; Tangerine Tango:

Though too late for some, here’s a handy guide to how much you’re allowed to drink at your office Xmas do depending on where you fall in your office’s pecking order according to New York Mag. BTW, we work at a Cool company.

Author: Dean Crutchfield

Builds Brands and Fixes Them When Broken

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