Jonah Lehrer in WSJ forgot the key element of “How to be Creative”

The elusive, spontaneous creative self cannot be ushered on a whim, it needs a physical place for it to happen, a moment of inspiration from a dance floor to a street corner or under a tree.

http://online.wsj.com/article/SB10001424052970203370604577265632205015846.html?mod=googlenews_wsj

Author: Dean Crutchfield

Builds Brands and Fixes Them When Broken View all posts by Dean Crutchfield