Do brands benefit from making a scene on social media?

scaryWhat’s the right combination of shock and awe? Here’s what I shared with Patrick Kulp at Mashable:

http://mashable.com/2015/08/22/controversy-brands/

Author: Dean Crutchfield

Builds Brands and Fixes Them When Broken

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: