The Future regarding Elon Musk

Should Elon stay or should he go? That is the question we discussed on CNBC Power Lunch. The issues facing Tesla are like a spreading sore. Trust has taken a major battering.

There is a dysfunctional dynamic at Tesla. Leadership is to help people develop beyond their dreams and hold their fears. Elon has been weighed, measured, and found wanting.

Shareholder value is not a strategy it’s a result. One thing is for sure the Tesla brand can be stretched beyond cars, trucks and lithium batteries. Other automakers cannot. Should Elon be running the day to day or should he be focusing on those bigger bets? Here’s the segment.

Author: Dean Crutchfield

In an award-winning career, Dean has created new brands, built businesses and revitalized some of the world's most iconic brands.